Toyota Yaris to sponsor India’s first official pre-season football tournament ‘LaLiga World’
India’s first official international football pre-season tournament, Toyota Yaris LaLiga World, will hit the sub-continent on 24 July with Kochi playing hosts to Indian Super League club Kerala Blasters FC, A-League’s Melbourne City FC and Girona FC from LaLiga. The maiden edition of the tournament will be held across five days at the Jawaharlal Nehru International Stadium in Kochi. The event is sponsored by Toyota Kirloskar Motor along with its dealer partner Nippon Toyota.
The Toyota Yaris LaLiga World has been created to showcase India as a pre-season football destination for clubs around the globe, with an aim to create a calendar event at a grand scale. The tournament will provide top-notch action to Indian fans who crave for a world–class experience.
One of ISL’s biggest clubs, Kerala Blasters FC, will kick start their pre-season playing with top foreign clubs at home. Australian Club Melbourne City FC, managed by Warren Joyce, will come in after a strong third-placed finish in the recently concluded A-League. LaLiga’s Girona FC will look to add Spanish flavour on their maiden trip to India. After joining the top-flight last season, Girona FC made a strong statement beating defending champions Real Madrid.
The association by Toyota celebrates the brand’s aspiration to stay connected with its customers and highlights the common zeal of world-class performances offered by Toyota Yaris and the game of football. The tournament aims to build on the excitement after the FIFA U-17 World Cup in India. With Kerala fast emerging as the new football capital of the country, it is an ideal destination to host an international pre-season tournament.
Tickets for the tournament will start at INR 275 and will be available through PayTM.