Land Rover visits ‘Land of Land Rovers’ in the Himalayas as a part of 70th anniversary celebrations
Maneybhanjang, West Bengal: Land Rover took its 70th anniversary celebrations to new heights by visiting a remote rural community in West Bengal that relies on a fleet of classic models for its very survival.
Known as the ‘Land of Land Rovers’, the rural location deep in the Himalayas is reliant on a fleet of meticulously maintained Series Land Rovers dating back as far as 1957.
A film has been released that highlights the spectacular 31 km journey made often by residents of Maneybhanjang in West Bengal, India to Sandakphu as their means of sustenance and living. Towering gradients, rock-strewn pony tracks and treacherous weather are just some of the hazards faced on a daily basis by the residents and their Land Rovers on the journey to the hilltop village, which sits at an altitude of approximately 3636 mtrs.
Land Rover’s team visited the remarkable collection of Series models, which is a vital link for the community, as a reliable all-terrain mode of transport.
This year marks 70 years since the original Land Rover made its debut at Amsterdam Motor Show in 1948. Land Rover is marking this milestone with a series of celebrations throughout 2018, including a special broadcast, record-breaking convoys and a display in London’s Design Museum.