Datsun redi-GO targets first time car buyers

Posted on April 15, 2016

New Delhi, 14 April 2016: Datsun unveiled its compact urban-cross, the Datsun redi-GO in India. Slated to be launched in June 2016, it is an all-new class of car aimed at the young and aspirational who are graduating to four wheels, and aim for both driving pleasure and low cost of ownership.

(L-R) Guillaume Sicard, President, Nissan India Operations, Christian Mardrus, Chairman for Africa, Middle East and India region at Nissan Motor Co., Daniele Schillaci, Executive Vice President – Global Sales & Marketing at Nissan Motor Co., Vincent Cobee, Global Head of Datsun, Arun Malhotra, Managing Director, Nissan Motor India Pvt. Ltd.

The Datsun redi-GO is a blend between a compact crossover and a compact hatchback, with a ground clearance of 185mm. With modern styling that aims to be attractive to the younger generation, it is powered by a new 0.8L three-cylinder engine paired with a 5-speed manual transmission. It is likely to be priced aggressively at around INR 2.50 lacs and would compete with Renault Kwid and Maruti Alto 800.

Datsun redi-GO sports a brave, modern and bold design within a tall body structure that exudes confidence. This also makes it spacious with a high driving position, which would be a new feature in the segment. It is based on the Common Module Family(CMF-A) platform from the Renault-Nissan Alliance.

(L-R) Vincent Cobee, Global Head of Datsun, Guillaume Sicard, President, Nissan India Operations, Daniele Schillaci, Executive Vice President- Global Sales & Marketing at Nissan Motor Co., Christian Mardrus, Chairman for Africa, Middle East and India region at Nissan Motor Co., Arun Malhotra, Managing Director, Nissan Motor India Pvt. Ltd.