Launch of ‘Living the Royal Life’: a coffee table book by Bob Rupani, in association with Hyundai Motor India

Posted on January 13, 2015

Mumbai, 12 January 2015: ‘Living the Royal Life’ a coffee table book authored by Bob Rupani, was launched by Hyundai Motor India today. Santa Fe was the driving partner of Bob Rupani, a highly respected automotive journalist and author, and together they covered the majestic journey to capture timeless lifestyles of several Indian royal and noble families.

Rakesh Srivastava, Sr.VP (Sales & Mktg) and Y J Ahn , Exec. Director (Sales & Mktg) Hyundai Motor India with Bob Rupani

The book is an engrossing insight into India’s culturally rich and magnificent royal heritage. It conjures up a vision of splendor and excellence portrayed by royals in India and brings out interesting yet unknown facts about their contribution to the arts, culture, heritage and sports.

Speaking on the occasion, Mr. Y J Ahn , ED – Sales and Marketing, Hyundai Motor India, said, “We are delighted to present this premium coffee table book which brings out the finer aspects and experiences of royal life. The Santa Fe is also a result of such finesse and showcases the highest standards of exclusive style and modern technology. It carries the time tested traditions of craftsmanship and is the flag bearer of luxury for Hyundai in India. Bob Rupani and most of the respected royals and nobles test-drove the Santa Fe and found it a perfect blend of futuristic technology and superior ergonomics. We thank all the participating royal and noble families in making this book see the light of the day”.