Tata Motors Launches Electric SUV Coupe Curvv.ev
Tata Motors has unveiled the Curvv.ev, marking a significant shift in the mid-size SUV segment with the country’s first SUV Coupe. With a starting price of INR 17.49 lacs, the Curvv.ev promises a blend of innovative design, advanced technology, and competitive pricing.
Key Highlights:
Price and Variants: Curvv.ev starts at INR 17.49 lacs for the 45kWh battery variant, offering a range of 502 km. The 55kWh variant, priced at INR 19.25 lacs, boasts a range of 585 km.
Powertrain Options: Besides the electric variants, the Tata Curvv will be available with two petrol engines and one diesel engine option, catering to diverse customer preferences.
Design and Features: The SUV Coupe combines SUV robustness with coupe elegance, featuring flush door handles, R18 alloy wheels with Aero Inserts, and smart digital lighting. Inside, it offers a panoramic sunroof, mood lighting, advanced comfort seats, and a grand center console.
Performance: Built on the advanced acti.ev architecture, the Curvv.ev delivers impressive performance with a power output of 123 kW (167 PS), accelerating from 0-100 km/h in just 8.6 seconds. The 55kWh battery pack incorporates prismatic cells for faster charging, enabling a top-up of 150 km range in just 15 minutes. The Curvv.ev features three drive modes (Eco, City, and Sport), ensuring an adaptable driving experience.
Technology: Powered by Qualcomm’s Snapdragon Digital Chassis Platform, the Curvv.ev includes a 31.24 cm touchscreen by HARMAN™, a 26.03 cm digital cockpit, and over-the-air updates. It also supports vehicle-to-load (V2L) and vehicle-to-vehicle (V2V) charging.
Safety: Enhanced with advanced driver assistance systems (ADAS) Level II, the Curvv.ev features six airbags, all-wheel disc brakes, ESP with i-VBAC, and an acoustic vehicle alert system (AVAS).
Curvv.ev Introductory Prices (in INR Lacs): All India Ex-Showroom | T&C Apply
| Creative | Accomplished | Accomplished + S | Empowered+ | Empowered+ A | |
| Curvv.ev 45 | 17.49 | 18.49 | 19.29 | – | – |
| Curvv.ev 55 | – | 19.25 | 19.99 | 21.25 | 21.99 |
New Additions:
Tata.ev Originals: A new line of EV accessories for personalized customization.
ATLAS Architecture: An Adaptive Tech forward Lifestyle Architecture designed for ICE vehicles.
Hyperion Engine: Tata’s first indigenously developed gasoline direct injection engine.
Launch and Availability: Bookings for the Curvv.ev open on August 12, with deliveries starting from August 23.
Tata Motors continues to push the boundaries of automotive innovation with the Curvv.ev, offering a blend of style, performance, and technology at a competitive price, making electric vehicles a more compelling option for Indian consumers.
