Ride happy with the limited edition Royal Enfield and Happy Socks capsule collection

Posted on September 22, 2016

Mumbai, 21 September 2016: Royal Enfield has come up with a quirky collaboration with Happy Socks, to bring to life a limited edition multi-product line capsule collection of apparel & accessories for men. The collection including biker jackets, sweatshirts, t-shirts, helmets and a series of socks and boxer briefs.

Happy Socks and Royal Enfield have co-created a set of fun contemporary designs with strong patterns and effective combinations. From checkered flags to the iconic Royal Enfield insignia, it has it all. Inspired by the rocker cultural and café racing phenomenon from the 60s, the collaboration celebrates the spirit of fun that is at the heart of both Happy Socks and the Royal Enfield Continental GT. Four limited edition Continental GTs have also been created as a part of the collaboration which will be displayed at Happy Socks brand stores in London, Stockholm, Copenhagen and Mumbai.

In the past, Happy Socks has collaborated with popular international brands and personalities like Billionare Boys Club, Robert Rodriguez, Snoop Dogg, David Lachapelle, Adidas, Barneys New York, Wong Wong, Colette and Kesselkramer, Rolex art project and Manisha Arora, to name a few.

This line of limited edition apparel and accessories will only be available at Royal Enfield exclusive gear stores in Mumbai, New Delhi and Bengaluru, and online at: https://store.royalenfield.com/collections/happy-socks. The line of unisex socks and men’s underwear inspired by the collaboration will be available at all Happy Socks stores.

For more on the collaboration, visit https://www.happysocks.com/gl/royalenfield.