Tata Motors launches the Anniversary Edition of Zest

Mumbai, 10 September 2015: On its first anniversary, Tata Motors has launched the special edition Tata Zest with 10 new features, in both petrol and diesel. The limited edition model will be available in the XMS variant across select showrooms starting end September till October 2015, at a price of INR 5.89 lacs for petrol and INR 6.94 lacs for diesel (ex-showroom Delhi).

The anniversary edition Zest comes with new exterior color, new wheel covers, Paino Black outside rear view mirrors and ‘anniversary’ embroidery on the front seats. The car additionally comes with an ‘Anniversary pack’ as an accessory kit which contains body graphics themes, anniversary edition badge on the C-pillar, rear windshield power curtain with remote, bottle holder on floor console and scuff plates with illumination for the front.

Zest was the first new car to roll out the Horizonext strategy for Tata Motors in its quest towards transformation of the company’s product, sales and service experience, and has been an integral part of their passenger vehicle portfolio ever since.

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