Mumbai, 17 February 2016: Mahindra’s latest offering, the KUV100 has crossed 21,000 bookings in just a month since launch. The KUV100 has received 1.75 lac enquiries and more than 2.7 million visits on its website since its launch in January 2016. The KUV100 has been positioned as a young SUV, and it seems to have already caught the fancy of the youth and first time car buyers. It comes in two engine variants – the petrol mFALCON G80 and diesel mFALCON D75, and almost half the bookings have been for the petrol variant.
With its dynamic design, aggressive SUV stance, the KUV100 has the tough and rugged Mahindra DNA and is positioned to take B-segment hatchbacks like Maruti Swift and Hyundai Grand i10 head on. It has a distinct road presence that gives it the edge over immediate competition, and boasts of premium interiors, first in segment features, and spacious seating with flexi 6 seater & 5 seater options.