Rolls-Royce Motor Cars presents Labrinth, live at Saatchi Gallery

In a candid interview following his gig at the debut of Inside Rolls-Royce at Saatchi Gallery, London, British singer-songwriter Labrinth discusses his ‘painstaking’ pursuit of musical perfection.

Inside Rolls-Royce is a series of interactive exhibitions created to allow the marque to engage directly with fans new and old of the brand. The exhibition presents an engaging sensory journey through the craftsmanship, design and engineering that goes into creating the world’s finest motor cars.

“Strive for perfection in everything you do”, a quote attributed to Rolls-Royce founder Sir Henry Royce, resonates strongly with the inimitable artist. The musician and record producer discusses his desire for people to look back at his music in years to come and hear and appreciate the attention-to-detail, which consumes his life.

The video, which documents the run up to his performance on 14 November 2014 to a capacity crowd at the exhibition, features hit-single Let it Be and is available to view online on the YouTube channel: www.youtube.com/rollsroycemotorcars.

Inside Rolls-Royce will continue its global tour by visiting Berlin in January 2015.